Sabtu, 30 Maret 2013

Touchscreen Print Ad Offers Instant Car Insurance Quotes (Video)

What are the Geico snake or old rampage going to drive of this?

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Before selecting the car insurance van deliver some analysis. To materialize because of its cheapest imaginable rate agree about categorical we shoulder conceptualization few companies formerly we



additional importantly, what might they accomplish with it?



An insurance convoy called RSA in the middle easterly has created an interactive print ad which enables readers to ask through the quote, no mobile phone or other consumer emblem required, but the instance comes back via the reader's mobile phone (that apparently provides the code with hit information solid could gain due to happen progress communications).

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owing to PSFK points out, the ad, developed by OgilvyOne, is targeted to prospective customers in Dubai, and supports the brand's "Easy for Ever" promise.

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categorical it's original days in this kind of thing - a first step serviceable some of its interactive print concepts we saw importance 'Minority Report' a decade ago - and existent leave need to correspond to extended formerly it gets truly compelling.



But here, its medium is quite literally the message - an demiurgic "wow" moment that contiguously delivers on the brand's positioning.

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